Nike x Coachella
Limited Edition Coachella Shoe Launch
3D Campaign Film Series
The brief: Launch that year's limited-edition Coachella shoe with a campaign built around the festival's world, not just the product.
What we built:
- A 3-part video campaign
- 2 teasers and 1 main launch film.
3D Product Assets:
Fully modeled, textured, and animated the 3D shoe asset and produced all video/motion work end to end.
Credits & Collaborators:
The environment/building asset and Nike Character was provided by the WorldsXR and Coachella and Nike design teams and integrated into the final piece.